News & Updates
Everything you need to know about the AdTech industry collected in one place: news, guides, Attekmi updates, and many more.
AdTech Insights
Mastering the AdTech environment can be challenging, but our insights are here to help. Explore different aspects of digital advertising with us.
AdTech Insights
[AdTech Insights]
White-Label Programmatic Advertising: Benefits, Use Cases, and Success Stories
Author:
Anastasiia Lushyna
Date Published
Apr 30, 2025
Author:
Anastasiia Lushyna
Date Published
Apr 30, 2025
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[AdTech Insights]
What Is an AdTech Ecosystem: Key Trends and Insights
Author:
Iryna Kozirevych
Date Published
Apr 30, 2025
Author:
Iryna Kozirevych
Date Published
Apr 30, 2025
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[AdTech Insights]
Direct vs. Organic Traffic: Understanding the Differences and Implications
Author:
Iryna Kozirevych
Date Published
Apr 29, 2025
Author:
Iryna Kozirevych
Date Published
Apr 29, 2025
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[AdTech Insights]
What Is a Data Management Platform (DMP) and Its Role in Advertising?
Author:
Anastasiia Lushyna
Date Published
Apr 22, 2025
Author:
Anastasiia Lushyna
Date Published
Apr 22, 2025
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[AdTech Insights]
First-Party Data Strategy: Building and Leveraging Your Own Data Assets
Author:
Iryna Kozirevych
Date Published
Apr 8, 2025
Author:
Iryna Kozirevych
Date Published
Apr 8, 2025
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[AdTech Insights]
Ad Network vs Ad Exchange: How It Works and What Are the Differences
Author:
Anastasiia Lushyna
Date Published
Apr 7, 2025
Author:
Anastasiia Lushyna
Date Published
Apr 7, 2025
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[AdTech Insights]
DSP Programmatic Advertising: How It Works and Why It Matters
Author:
Iryna Kozirevych
Date Published
Apr 6, 2025
Author:
Iryna Kozirevych
Date Published
Apr 6, 2025
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[AdTech Insights]
Top 5 Programmatic Video Advertising Trends to Boost Your Brand
Author:
Iryna Kozirevych
Date Published
Apr 1, 2025
Author:
Iryna Kozirevych
Date Published
Apr 1, 2025
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[AdTech Insights]
Precision Targeting Tactics for Effective Campaigns
Author:
Anastasiia Lushyna
Date Published
Mar 31, 2025
Author:
Anastasiia Lushyna
Date Published
Mar 31, 2025
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[AdTech Insights]
Key Components of Successful Programmatic Display Advertising
Author:
Anastasiia Lushyna
Date Published
Mar 19, 2025
Author:
Anastasiia Lushyna
Date Published
Mar 19, 2025
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[AdTech Insights]
What Is eCPM (Effective Cost per Mille) and How to Calculate It?
Author:
Anastasiia Lushyna
Date Published
Mar 19, 2025
Author:
Anastasiia Lushyna
Date Published
Mar 19, 2025
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[AdTech Insights]
Monetization of Programmatic Advertising
Author:
Anastasiia Lushyna
Date Published
Mar 19, 2025
Author:
Anastasiia Lushyna
Date Published
Mar 19, 2025
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[AdTech Insights]
How to Succeed with Supply Path Optimization (SPO): 3 Key Strategies
Author:
Anastasiia Lushyna
Date Published
Mar 3, 2025
Author:
Anastasiia Lushyna
Date Published
Mar 3, 2025
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[AdTech Insights]
5 Examples of Programmatic Advertising for Inspiration
Author:
Iryna Kozirevych
Date Published
Mar 3, 2025
Author:
Iryna Kozirevych
Date Published
Mar 3, 2025
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[AdTech Insights]
Cross-Device Advertising: How to Reach Users Across Platforms
Author:
Anastasiia Lushyna
Date Published
Mar 3, 2025
Author:
Anastasiia Lushyna
Date Published
Mar 3, 2025
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