Types of
Targeting on
Attekmi

Attekmi solutions empower their owners with owners with a comprehensive approach to tailor the traffic types that the ad exchange will support. The versatility of of Attekmi products is highlighted by its ability to cater to diverse traffic types, offering a flexible and highly customizable ecosystem. Let's delve into these traffic types to understand the spectrum of possibilities:

• Desktop
• In-App
• Mobile Web
• CTV (Connected TV)

In addition to specifying which traffic types are supported. The owners of Attekmi solutions have the unique advantage of configuring each endpoint, whether it is a Demand-Side Platform (DSP) or Supply-Side Platform (SSP). This level of control allows owners to dictate what types of targeted advertising traffic will be procured or sold through their partner connections.

Attekmi solutions offer an intricate canvas for ad format customization, granting owners the power to shape and define the ad formats that will flourish within their ad exchange.

In addition to the freedom to select and personalize ad formats. Attekmi products take it a notch higher by enabling owners to fine-tune these formats for individual partner connections. Whether it's a DSP or SSP. Our advanced tools allow you to fine-tune the ad format parameters to align seamlessly with your ad exchange strategy.

Attekmi's commitment to customization extends to ad sizes and dimensions, allowing owners to craft a captivating visual experience that aligns seamlessly with their brand identity.

Similarly, Attekmi solutions extend the capabilities by enabling owners to customize ad sizes for every partner connection, whether it's a Demand-Side Platform (DSP) or Supply-Side Platform (SSP). This level of precision guarantees that your ad exchange is not just aesthetically pleasing but also strategically fine-tuned for maximizing both engagement and better conversions.

Your selections, coupled with the adaptability to customize them for every partner connection, transform your Attekmi product into into a versatile platform that empowers you to create a compelling visual experience and boost your brand's visibility in the ever-changing online advertising arena.

Our commitment to customization goes beyond ad formats and sizes. It extends to geo-targeting methods, providing owners with the tools to finely adjust their advertising approach for precise audience engagement.

Attekmi solutions take geo-targeting a step further by enabling owners to configure geo-settings for each partner connection during installation. This means you can tailor geo-targeting parameters for each Demand-Side Platform (DSP) or Supply-Side Platform (SSP) connection. When DSPs request traffic, the geo-information they provide is processed seamlessly within your customized setup.

Attekmi solutions enable their owners to ensure only the most relevant traffic for their demand-side partners. By harnessing the power of these features, you will create a more effective and profitable environment.

We open the door to highly targeted advertising so that you can specify certain resources and publisher IDs for your DSPs’ campaigns. As a result, they will reach their desired audience segments and deliver their messages precisely where they matter most.

Attekmi recognizes that not all connections are created equal so we empower the owners of our solutions with the capability to optimize media trading processes on their platforms. Let’s delve into this essential feature and understand how you can benefit from it.

Ensuring that their content performs seamlessly on high-speed broadband connections is crucial for media buyers, and you can meet their needs with our connection ad targeting type. Match your DSP partners with users with robust internet connections to ensure that their ads will be delivered without a hitch.

The ability to reach the right audience on the right device is an essential ingredient for the success of any ad campaign. At Attekmi, we recognize the paramount importance of achieving this synergy, and we’ve incorporated robust Device OS targeting capabilities into our solutions.

Device OS targeting represents a key pillar in the art of creating user-centric advertising campaigns. By applying this targeting type, you create more effective connections and ensure better outcomes for your partners.

Advertisers strive for delivering their messages in the most effective and engaging manner, and you, as an owner of an ad exchange platform, should meet their needs. With Attekmi solutions, this task is simple to complete.

You can configure and customize player size settings for specific demand partners when configuring an endpoint. This way, whether it’s a compact player for quick interactions or a full-screen experience for immersive viewing, your demand-side partners will reach their goals.

Achieving a balance between profitability and cost control is often the essence of a successful advertising campaign. By specifying a price range for your demand partners, you help them optimize their budget allocation and maximize their campaigns’ reach and impact.

Price Limit is a strategic tool in your arsenal, allowing you to enhance your partners’ ROI and prevent them from overspending. By creating a beneficial environment for them, you maximize your income.